I’m obsessed with learning and deconstructing processes, I always have been and its always helped me to keep ahead of the ever evolving digital marketing landscape. Marketing automation is integral to every marketers role and Hubspot is a B2B marketer’s dream solution to so many challenges I see them encounter. I’m getting certified so I can provide my clients with a higher level of support.
The pace of change in tech and marketing is on the rise and its just going to get faster. This is an exciting time for marketers who want to embrace the change and develop new ways of adapting to what’s coming. Are you ready for the future?
If your business offers services in a particular location and you have a physical business address that is local to that target audience then you need to be doing local organic SEO. If you aren’t then your prospects are becoming your competitor’s customers. Read on to see why its such a massive opportunity and its only going to get bigger.
If you’re an agency owner and you’re not winning as much business as you think you should consider that it could be something smaller than you thing that is screwing up your success rate. Do any of these howlers sound familiar?
A digital marketing audit is where you should start if you want to ensure you have a comprehensive strategy that will deliver results. An audit will tell you exactly what’s working and what isn’t so you can have a prioritised roadmap for taking action.
You would hire a digital marketing consultant because you recognise that its more efficient to get someone in who can help fill a gap. But how do you go about finding the best person for you to work with?
This article explores the ways that web design and build agencies can include digital marketing within their service offering without the expense and risk of taking on new staff.
As a consultant you are hired to add value, your expertise is required to tell your client what they don’t know because they don’t have time or resources for internal staff to work it out themselves. Adding that value is a rewarding experience for a consultant but delighted clients keeps them working with you, they pay your invoices on time and they recommend you to people who trust them. Be sure to delight them!